How to strengthen relationships between colleagues in a company with 1000 people? Allow them to communicate informally, but with an emphasis on corporate values. That's why we decided to create a comfortable atmosphere for the employees of an international logistics company by taking them on a road trip. We built a stage on a truck, engaged actors who, together with the participants, performed challenges and organized a concert by a headliner.

As a result, we had happy people, reviews and posts on social media, increased loyalty to the company, and improved hiring results.